Privacy Policy
Effective Date: 2025-08-31
This Privacy Policy explains how lookatmy.ai ("we", "us", "our") collects, uses, stores, and protects your personal data when you use our services.
We are deeply committed to privacy and transparency. Our goal is to collect and use only the information necessary to provide and improve our services while safeguarding your privacy.
As an example, we only recently started using analytics/marketing cookies. Previously, we only used PostHog for analytics in completely anonymous memory storage mode. The reason behind the switch is to enable marketing analytics for Google Ads. If this concerns you, please disable analytics/marketing cookies by clicking "Manage Cookies" in the footer.
1. Information We Collect
We collect the following types of information:
- Account Information: When you create an account, we collect your email address and, if provided, your display name and preferences.
- Service Data: We store files you upload, your chat logs, your custom chat bots, and related preferences, strictly for the purpose of providing you with our service.
- Usage Analytics: Based on your cookie preferences, we may collect analytics data through Google Analytics and PostHog to understand how our service is used. This includes page views, feature usage, session duration, and general interaction patterns.
- Marketing Data: When marketing cookies are enabled, we may use Google Ads cookies for conversion tracking to measure the effectiveness of our marketing campaigns and for remarketing purposes.
- Technical Information: We may collect browser type, operating system, IP address, and device information to improve service compatibility and performance.
2. Cookies and Tracking Technologies
We use cookies and similar tracking technologies based on your preferences. You can manage these through our cookie consent banner:
Types of Cookies We Use:
- Strictly Necessary Cookies: Essential for authentication and core functionality. These cannot be disabled.
- Analytics Cookies: We use Google Analytics and PostHog to understand usage patterns and improve our service. These cookies collect aggregated data about site usage.
- Marketing Cookies: We use Google Ads for measuring the effectiveness of our marketing campaigns and for remarketing.
Third-Party Services:
- Google Analytics: Collects anonymized data about site usage and user behavior
- PostHog: Product analytics platform for understanding user interactions and feature usage
- Google Ads: Used for our marketing campaigns, conversion tracking, and remarketing
You can modify your cookie preferences at any time through the cookie settings in your account or by clicking the cookie settings link in the footer.
3. How We Use Your Information
We use your information to:
- Operate and deliver the services you request;
- Maintain the security, reliability, and integrity of our platform;
- Improve and develop new features based on usage analytics;
- Understand user behavior and optimize the user experience;
- Measure the effectiveness of our marketing campaigns (when marketing cookies are enabled);
- Communicate important service updates and changes.
4. Data Storage and Security
- File & Chat Data: Your files and chat logs are stored securely and only used to provide the services you initiate (e.g., chatting with LLMs, file search and retrieval).
- Third-Party Providers: We use reputable third-party vendors including:
- AI model providers for chat functionality
- Cloud storage providers for file storage
- Google Analytics and PostHog for usage analytics
- Google Ads for our marketing and conversion tracking
- Data Protection: We implement industry-standard security measures including encryption, access controls, and regular security audits.
- Access Controls: Only authorized personnel can access user-related data as necessary to maintain and troubleshoot the service.
5. Sharing and Disclosure
We share your information only in the following circumstances:
- Service Providers: With trusted third-party services necessary to operate our platform (AI providers, hosting, analytics, advertising)
- Analytics Partners: Anonymized usage data with Google Analytics and PostHog for service improvement
- Marketing Partners: When you consent to marketing cookies, data may be shared with Google Ads for our remarketing campaigns and conversion tracking
- Legal Requirements: As required by law or to protect the rights and safety of lookatmy.ai and its users
We do not sell your personal data or chat content to third parties. We do not work with AI providers that train on user data.
6. Data Retention and Deletion
- Account Data: We retain your files, chat logs, and preferences for as long as your account is active.
- Analytics Data: Google Analytics data is retained according to Google's data retention policies (typically 14-50 months). PostHog data is retained for 90 days by default unless otherwise configured.
- Marketing Data: Google Ads data retention follows Google's advertising policies.
- Cookie Data: Cookies expire based on their type - session cookies expire when you close your browser, persistent cookies have varying expiration dates.
- Requesting Deletion: You may request deletion of your account and associated data at any time by contacting us at [email protected]. We will comply promptly, subject to reasonable administrative requirements.
7. Your Rights
Depending on your jurisdiction, you have the following rights:
- Access: Request a copy of the personal data we hold about you
- Correction: Request corrections to inaccurate personal data
- Deletion: Request deletion of your personal data
- Portability: Request your data in a portable format
- Opt-out: Opt out of analytics and marketing cookies at any time
- Withdraw Consent: Withdraw consent for data processing where consent is the legal basis
To exercise these rights, please contact us at [email protected].
8. Managing Your Privacy
You can control your privacy settings through:
- Cookie Preferences: Manage cookie consent through the cookie banner or account settings
- Browser Settings: Use your browser settings to block or delete cookies
- Google Ads Settings: Visit Google Ads Settings to manage ad personalization
- Google Analytics Opt-out: Install the Google Analytics Opt-out Browser Add-on
9. Children's Privacy
lookatmy.ai is not intended for children under 18. We do not knowingly collect personal information from children under this age.
10. International Data Transfers
Your data may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place for such transfers in compliance with applicable data protection laws.
11. Changes to This Policy
We may update this Privacy Policy to reflect changes in our practices. If we make significant changes, we will notify users via email or through the service. Continued use after changes indicates acceptance of the new policy.
12. Contact
If you have any questions or concerns about your privacy or how your data is handled, please contact us at:
Your privacy is central to our mission. Thank you for trusting lookatmy.ai, please contact us if you have any concerns.